Saturday, July 2, 2011

Overview : Google Consciousness

Overview : Google Consciousness

Drawing on their experience as pioneering social media strategists, Rome Viharo and Maf Lewis have created a new phenomenon with their proposal that Google has a form of consciousness. Originating as little more than a passing comment between friends, the idea has attracted the attention of academics, philosophers, and most recently, the TED organization.
The Google Consciousness TED talk, given on April 9 of 2011 and officially released on June 9, rocketed to the top of the TEDx “most popular” site and was picked up as an Editor’s Choice on the main TED site. With well over 100,000 YouTube views just weeks after launch, the talk is rapidly changing the way we think about both Google, consciousness, government and social media.
Google Consciousness itself is just one of several fascinating and forward-thinking ideas proposed by Lewis and Viharo during the talk. From the plant-whispering Ayahuasca shamans of the Amazon rain forest to the future of social media and democracy, “the two coolest philosophy professors you never had” cover an amazing range of topics in just 18 minutes.
While not everyone is convinced that Google is conscious, the seemingly-improbable journey of this simple idea from the ears of a few friends all the way to TED and the world stage shows that it represents a discussion whose time has come. We invite you to join that discussion, and help shape the future of how consciousness and society are understood.

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